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Volume-IX

, Issue-IV

(FALL 2024)

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01 - Examining the Mediating Influence of Credibility Linking with Influencer Marketi

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).01
10.31703/gmsr.2024(IX-IV).01      Published : Dec 2024

Abstract

    This paper focuses on the effects of influencer marketing and online customer reviews on customer purchasing decisions. Quantitative data was collected from 300 respondents and analyzed through SPSS. Process Macro was used to analyze the relations and mediation effects between the variables. The literature review indicates the increasing relevance of digital marketing and the impact of influencer ... Details

    Influencer Marketing, Online Customer Reviews, Credibility, Customer Purchase Decision

    (1) Zar Panra
    Student, Department of Management Sciences, Balochistan University of Information Technology, Engineering and Management Sciences, Quetta, Pakistan.
    (2) Amna Malik
    Lecturer, Department of Management Sciences, Balochistan University of Information Technology, Engineering and Management Sciences, Quetta, Pakistan.
    (3) Asia Bibi
    Lecturer, Department of Management Sciences, Balochistan University of Information Technology, Engineering and Management Sciences, Quetta, Pakistan.
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02 - Fostering Environmental Performance Via Green Human Resource Management, Green T

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).02
10.31703/gmsr.2024(IX-IV).02      Published : Dec 2024

Abstract

    Through green innovation, green transformational leadership, and green human resource management, this study assesses sustainable business performance in Pakistan's construction sector. Data was collected from ten small and medium-sized manufacturing companies through a questionnaire. To analyze the data, we used partial least squares for structural equation modeling. According to the study's find... Details

    GHRM, Green Innovation, Green Transformational Leadership, Environmental Performance, Smart PLS-SEM

    (1) Sheraz Hassan
    PhD Scholar, Institute of Business Studies & Leadership, Abdul Wali Khan University (AWKUM), Mardan, KP, Pakistan.
    (2) Muhammad Jehangir
    Associate Professor, Institute of Business Studies & Leadership, Abdul Wali Khan University (AWKUM), Mardan, KP, Pakistan.
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03 - Exchange Rate Dynamics and Monetary Fundamentals: Evidence from South Asian Coun

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).03
10.31703/gmsr.2024(IX-IV).03      Published : Dec 2024

Abstract

    This paper examined the role of monetary fundamentals in determining nominal exchange rate changes in South Asian countries. The Vector Autoregressive (VAR) technique and Autoregressive Distribution Lag (ARDL) were used. Results from the VAR indicate that the exchange rate responds to shock originating from differences in money supply, inflation differential, interest rate, and real income differe... Details

    Exchange Rate, Money Supply, Inflation Rate, Monetary Fundamental and Income

    (1) Palwasha
    Faculty Member, Department of Economics, Women University Mardan, KP, Pakistan.
    (2) Nadeem Iqbal
    Assistant Professor, Department of Economics, University of Peshawar, KP, Pakistan.
    (3) Aisha Rehman
    PhD Scholar, Department of Economics, University of Peshawar, KP, Pakistan.
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04 - The Role of HRM Practices in Promoting Environmental Sustainability in Higher Ed

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).04
10.31703/gmsr.2024(IX-IV).04      Published : Dec 2024

Abstract

    Purpose: This study aims to explore how Human Resource Management practice can promote environmental sustainability in Higher Education Institutions (HEIs) in Karachi, Pakistan and also investigates the role of organizational culture in supporting eco-friendly behaviors among employees. Design: A mixed-methods approach was adopted with HR professionals and faculty members from various HEIs in Kar... Details

    HRM Practices, Environmental Sustainability, Organizational Culture, HEIs, Green HRM

    (1) Qanita Imtiaz
    PhD Scholar, Department of Management Science, DHA Suffa University, Karachi, Sindh, Pakistan.
    (2) Sobia Iqbal
    PhD Supervisor, Department of Management Science, DHA Suffa University, Karachi, Sindh, Pakistan.
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05 - Uncovering the Effect of Wellbeing HRM on Innovative Work Behavior through Proac

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).05
10.31703/gmsr.2024(IX-IV).05      Published : Dec 2024

Abstract

    This study examined the linkage of well-being (WHR) and innovative work behavior (IWB) through the mediating proactive motivational states (PM) role, i.e., psychological safety and organization identification. The models were validated, and SEM and CFA tested hypotheses of cross-sectional data. Study outcomes show a strong beneficial linkage between innovative work behavior and wellbeing-oriented... Details

    Wellbeing Oriented HRM, Innovative Work Behavior, Proactive Motivation, Psychological Safety, Organisational Identification

    (1) Muhammad Farhan Afzal
    PhD Scholar, Department of Management Sciences COMSATS University Islamabad (Wah Campus), Wah Cantt, Punjab, Pakistan.
    (2) Saddam Hussain
    Associate Professor, Department of Management Sciences, COMSATS University Islamabad (Attock Campus), Attock, Punjab, Pakistan.
    (3) Samina Nawab
    Professor, Department of Management Sciences COMSATS University Islamabad (Wah Campus), Wah Cantt, Punjab, Pakistan.
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06 - Fostering Green Innovation: The Interplay of Transformational Leadership, Organi

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).06
10.31703/gmsr.2024(IX-IV).06      Published : Dec 2024

Abstract

    CSR has gained much predominance in the previous decade in the various sectors of Pakistan. A quantitative research technique was used incorporating survey methodology for understanding the impact of transformational leadership in the promotion of  CSR practices in the banking sector of Pakistan. The primary objective of the study is to investigate the impact of transformational leadership on... Details

    Corporate Social Responsibility, Transformational Leadership, Organizational Learning, Green Innovation

    (1) Rabia Azhar
    Doctoral Student, Institute of Business Administration, University of Punjab, Lahore, Punjab, Pakistan.
    (2) Sania Zahra Malik
    Professor, Institute of Business Administration, University of Punjab, Lahore, Punjab, Pakistan.
    (3) Zeshan Ahmer
    Assistant Professor, Institute of Business Administration, University of Punjab, Lahore, Punjab, Pakistan.
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07 - Innovative Leadership: Impact and Challenges in Secondary and Higher Secondary I

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).07
10.31703/gmsr.2024(IX-IV).07      Published : Dec 2024

Abstract

    This study investigates the impact of innovative leadership and identifies the challenges faced by such leadership in educational institutes in Pakistan. The study used a qualitative research technique of research design for investigation and data was collected through open-ended questionnaire-cum interview. Innovative dimensions like Creativity/brainstorming, technology innovation, and skilled de... Details

    Innovative Leadership, Creativity/Brain Storming Innovation, Skill Development Innovation, Technology Innovation, Innovative Leadership Challenges

    (1) Muhammad Pervez Khan
    PhD Scholar, Department of Management Sciences, AL-HAMD Islamic University, Islamabad, Pakistan.
    (2) Nazakat Ali
    Assistant Professor, Department of Management Sciences, AL-HAMD Islamic University, Islamabad, Pakistan.
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08 - Impact of Observed Abusive Supervision on Employee's Reaction: A Moderated Media

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).08
10.31703/gmsr.2024(IX-IV).08      Published : Dec 2024

Abstract

    Grounded on the conservation of resource theory and deontic theory of justice this study anticipated a model that examines the Observer reactions to abusive supervision that links to feedback avoidance and silence towards the supervisor. A physical and online survey was conducted, collecting data from approximately five hundred healthcare professionals in South Punjab. Observed abusive supervision... Details

    Observed Abusive Supervision, Feedback Avoidance, Silence Towards the Supervisor, Social Support

    (1) Irfan Iqbal
    PhD Scholar, Institute of Business Administration, Khwaja Fareed University of Engineering and Information Technology, Rahim Yar Khan, Punjab, Pakistan.
    (2) Nayyra Zeb
    Assistant Professor, Institute of Business Administration, Khwaja Fareed University of Engineering and Information Technology, Rahim Yar Khan, Punjab, Pakistan.
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09 - Entrepreneurial Education at University Level and Entrepreneurship Development:

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).09
10.31703/gmsr.2024(IX-IV).09      Published : Dec 2024

Abstract

    This study investigated the role of entrepreneurial education in promoting entrepreneurship development between management sciences students at BUITEMS University, Quetta. It explored three dimensions of entrepreneurial education—generalized, motivational, and augmented—using the Theory of Planned Behavior and McClelland’s Theory of Achievement as frameworks. Primary data were co... Details

    Entrepreneurial Education, Generalized Entrepreneurial Education, Motivational Entrepreneurial Education, Augmented Entrepreneurial Education, Entrepreneurship Development

    (1) Gul Panra
    Lecturer Department of Management Sciences, Balochistan University of Information Technology, Engineering and Management Sciences, Quetta, Pakistan.
    (2) Zar Panra
    Student, Department of Management Sciences, Balochistan University of Information Technology, Engineering and Management Sciences, Quetta, Pakistan.
    (3) Nagina Gul
    Assistant Professor, Department of Management Sciences, Balochistan University of Information Technology, Engineering and Management Sciences, Quetta, Pakistan.
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10 - The Role of Conflict Management Styles in Navigating Work Place Disputes at High

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).10
10.31703/gmsr.2024(IX-IV).10      Published : Dec 2024

Abstract

    Teachers, administrators, and students at nearly every Pakistani university eventually have to deal with conflict. This paper's overarching goal is to provide a critical analysis of the most prevalent forms of conflict management that institutions and organizations face daily, namely those that pertain to tasks and relationships. This paper has covered the effects of several conflict management me... Details

    Conflict Management Styles, Conflict Management at Workplace Disputes, Conflict Management at HEIs in Pakistan

    (1) Sajjad Ahmad
    MBA Student, Hailey College of Banking & Finance, University of the Punjab, Lahore, Punjab, Pakistan.
    (2) Muhammad Rafiq
    MBA Scholar, Hailey College of Banking & Finance, University of the Punjab, Lahore, Punjab, Pakistan.
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11 - Employment Generation through Skills Development: Measuring Effectiveness of the

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).11
10.31703/gmsr.2024(IX-IV).11      Published : Dec 2024

Abstract

    Investigates the effectiveness of skills development programs in Pakistan, particularly focusing on the Punjab Skills Development Fund(PSDF). The study assessed programs' impact on employability and identified gaps in the current skills development framework. Present quantitative research found that PSDF programs have successfully enhanced the employability of trainees. Most trainees reported posi... Details

    Skills Development in Punjab, Punjab Skills Development Fund, Technical Education, Employability, Skills Gap, Human Capital Development

    (1) Muhammad Asif Raza
    Public Policy Practitioner, Pakistan Administrative Service (PAS),Pakistan.
    (2) Muhammad Akram
    Associate Professor, Institute of Education and Research, University of the Punjab, Punjab, Pakistan.
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12 - Diverse Effects of Corporate Governance and Intellectual Capital on Audit Qualit

http://dx.doi.org/10.31703/gmsr.2024(IX-IV).12
10.31703/gmsr.2024(IX-IV).12      Published : Dec 2024

Abstract

    In a world that has seen increased emphasis being placed on Corporate Governance (CG) and Intellectual Capital (IC) to determine the credibility of firms, this research seeks to establish the interrelation between CG, IC, and Audit Quality (AQ) of non-financial firms operating in the PSX. This study incorporates quantile regression to investigate the effects of the CG factors – Board Size (B... Details

    Corporate Governance, Intellectual Capital, Audit Quality, Relational Capital, Quantile Regression

    (1) Arshad Javed
    PhD Scholar, Department of Management Sciences, Preston University Islamabad Campus, Pakistan.
    (2) Tahir Imran Gulzar
    PhD Scholar, Hamdard Institute of Management Sciences (HIMS), Hamdard University Islamabad Campus, Islamabad, Pakistan.
    (3) Haroon Shafi
    Director (Admn/HR), Gilgit-Baltistan Power Development Board, Islamabad, Pakistan.
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